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Feedback from the Flip training delegates

In September we trained a group of citizens to use Flip cameras, so that they would be able to record events as part of Birmingham Local Democracy Week website. We documented this over at the Local Democracy Week website, and last week we sat down with some of them for a chat about how it all went and what they were able to capture.

One of the most striking things which came out of the conversation was how many of the active citizens interviewed think that what they do is unremarkable. But some of the stories which came out of this, like Claire Spencer’s interview with Local Hearts Award winner Luke McClean, show how dedicated so many people are to improving their communities.

Claire also noted that for people unfamiliar being with filmed, they would need to first be put at ease – this is where the conversations off camera can feed into what’s eventually recorded. There were other interview experiences too, including Glyn Selwyn’s chat with MP for Selly Oak Steve McCabe. There are active citizens who want to have conversations with MPs and councillors, and the group thought that carrying a Flip camera was likely to get them more intimate access.

For Glyn, with a training background in professional media, this meant unlearning the rules he’d previously learned – being lo-fi and “shot on sight” instead of edited, the immediacy of the medium and the flexibility of social media allows everyone to be a media outlet. Anarchic and uncontrived, this is how the process was described by Glyn, who was delighted that there’s a clear story running through his videos about litter problems in the Bournbrook area of Selly Oak. Ben McPhillips went further by saying that the videos don’t have to be perfect because they aren’t supposed to be polished film-making, which really takes the pressure off.

Dario Silvestro, above, talked about his own experience of using the Flips for Voice is Power, Birmingham’s Children and Young People’s Parliament. He commented on the instant messages that are able to be captured, getting to the heart of what people have to say, and says that the cameras have been used to record thoughts at training events and a conference on domestic abuse, calling the stories “raw and powerful”.

It’s so simple to add video content to sites such as Posterous, and this is what Dario has done with ViP’s video footage, making short clips for instant engagement and giving young people cameras so that they can make videos for their peers. Without much need for extensive training, the simplicity of the process is what makes it so easy and effective a tool to use, says Dario.

As well as the immediacy, Yvonne Wager said that videos give a sense of context missing from still photos, which helps to reflect what’s going on in the local area. One of the key messages which came out of the session was that active citizens and hyperlocal blogs are filling a gap by doing this and writing about the issues which matter to local people. Social media sites such as Posterous are cleaner, faster, elegant and allow total control, and can be updated via email, while council workers struggle to get flashy but big websites updated.

As Karen Caine pointed out, one really important use of videos is that they can be used as evidence, with real people acting as witnesses by talking about issues which concern them; these can then be showed to decision-makers and in doing so they become powerful tools – they don’t necessarily even have to be used online but can be used in other ways and for other opportunities.

There were some issues raised too – especially the large file sizes of videos recorded on the HD Flip (we always recommend that you buy the standard definition Flip), which made uploading difficult, while the people who work for councils found that they were unable to install the FlipShare software on their work computers. Many of the group found it a learning process, figuring out what might be the best approach (whether to describe what’s happening or simply ask questions), how to balance sound, and how much to talk when interviewing.

The group also wondered if there is scope for training public sector workers how to use this technology to get messages out to the public and communities quickly, especially when updating official websites can be difficult and time-consuming.

Ben and Claire also noted that people they’d interviewed were apprehensive about the recordings being made public, which points to the need for a debate about what is ‘public’. There were some suggestions that there needs to be a cultural shift or breaking down of ‘traditional’ mindsets if people are to understand the process and be willing to become part of it, but also recognition that there’s sometimes a tension when these moments in time are then published online.

Everyone agreed that the Flip looks friendlier than a phone, and is simple to teach people how to use, even technophobes. People can see the value of it – organisations and neighbourhood forums are purchasing cameras to document meetings, and Dario has bought cameras for use with ViP while Karen has used them to show people doing their jobs and capturing the value of what they do.

The kind of training and social media surgeries run by Podnosh equip the network of people and organisations with the skills so that they in turn can share the message wider. And that’s what all this should be about.


December 6, 2010 | 9:12 AM Comments  0 comments

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Local by Social Midlands and neighbourhood blogs

John Samuels had a good day on Saturday. Not only did he become a grandfather (again) he became a blogger for the first time. We ran a social media surgery as part of the first Local by Social event – the Midlands one. (Local by Social is a Futuregov and IDeA programme to get local government using the web in neighbourhoods)

John set up  http://unityactionforum.wordpress.com/ to help give his group a voice.

We seek to represent black and ethic interests in the WEHM – the Wood End, Hanley Green and Manor Farm neighbourhood in North East Coventry.

Whilst another group produced  http://deedmore.blogspot.com/

“..a small residents group wanting share information about what’s happening. up to date news and gossip”

Sadly I have a favourite.  

www.henleygreenresidents.wordpress.com was set up by a couple of people with the opening blog post:

Henley Green’s Charity Psychic night for Help for Heroes.

All are based in the former North East Coventry NDC area – which is now served by a social eneterpride thre Moathouse Community Trust.  The passion of the people we worked with is what always draws me to working directly in neighbourhoods with active citizens.

For example, we have been working Tracey Thorne,  the neighbourhood manager in Handsworth, to help her blog about her neighbourhood.  We built this site for her and gave her training and support. In less than a year she’s posted more than 100 posts and there have been nearly 70 comments.  Tracey’s site has been visited by nearly 5000 different people this year, with them looking at around 32,000 pages.  Two thirds of those visits are from the Uk – and of those more than half are people in Birmingham.

This is testament net to Tracey’s determination make her site work ann to the benefits of thinking long term – Sites like hers are a journery – sometimes you can do that on your onw – sometiems you need the support and encouragement of others.

We have also run a short series of 4 social media surgeries with Tracey.  The outcome of that has been

plus a couple more that are coming on soon.  As Tracey puts it:

I really wish them luck with these blogs and encourage them to blog as much as they can about Handsworth…the more we all blog about it the more we raise the profile and allow the rest of the world to see the wonderful spirit of people in Handsworth

Keep these sites going will take commitment and I suspect some extra support.  But I love helping people head down this path. If you think we can help get your community groups online then contact us.


November 17, 2010 | 11:11 AM Comments  0 comments

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5 ways to make your content findable – tips for good blogging.

When you’re writing content for your blog, you want people to be able to find it. Most people are going to find your blog after searching for something on Google. This is how to improve the likelihood that they will find you:

1. Write a meaningful headline

Headlines are one of the most important parts of your blog – not just for readers but for sites like Google which use it to decide what your blog post is about.

When you write a blog post, the headline should be as meaningful and factual as possible. ‘An event this weekend’ for example, tells us very little. ‘Council meeting at Sparkhill Community Centre’ is much better. If someone is searching for ‘Sparkhill’ or ‘council meeting’ or ‘community centre’ they are much more likely to find it.

A good technique is to put yourself in the place of someone looking for the information you’re publishing. Will they use the same jargon as you, or a more common term? Try to include in your headline the terms that people will use for their search.

2. Write meaningful content

Google will not just look at your headline when categorising a blog post. It will pay particular attention to your first paragraph, any subheadings, bold and italic text, and links.

Try to include important names, places and terms in those places. It not only makes it easier for Google, but also for readers, who will often look to the first par, subheadings, bold and italic text and links for the key information they’re seeking.

3. Categorise and tag your content

Once you’ve finished your post, make sure you categorise and tag it. The boxes to do that are to the right of your post as you write it (instructions for how to do this can be found here).

Categories and tags help Google to more accurately classify your content – but they also make it easier to find for people browsing your site. If something is categorised ‘Herefordshire’, for example, when someone has finished reading it they can click on the ‘Herefordshire’ category link to see all the other posts in that category.

4. Add an image – and an alternative description

An increasing number of people are using image searches to find content. When writing a post think if you have an image that suits it. If so, add it in (instructions can be found here) and make sure that the ‘alternative description’ box is filled with something meaningful and factual – this is the text that Google uses to categorise it.

5. Add text summaries to audio, images or video

Search engines like Google cannot hear audio or see photos or video, so they look around it to try to figure out what the content is about. If you are publishing audio or video include an introductory paragraph that explains who is speaking, where it was filmed, and what it is about. Make sure you include key places, names and phrases that people might use to find this content.

As an aside, if your video is hosted on YouTube or your images on Flickr, make sure you have a description on that site as well – and a link to the blog. More people use YouTube to search than use Yahoo! so it’s another way that people can find your information.


October 28, 2010 | 3:10 AM Comments  0 comments

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Robert Bell on Creating the Intelligent Community at #beyond2010

Robert Bell of the Intelligent Community Forum speaking at Beyond 2010:  Robert’s key points below

It is not about:

An intelligent community is not about size or wealth or the super speed of your internet connection. Not about hi tech companies or research institutes, twitterati.

It is about what they do, how they do it and why.:

1 Starts with broadband. – You have to have it, it’s like oxygen. Without it you can’t drive your own future.

2 Focus on building a skilled and knowledgeable workforce.

3 Requires innovation, especially in small business – “everyone can play in the innovation game so long as we are connected”

4 Digital inclusion is important.  An intelligent community makes sure that the people who’s lives are difficult don’t have harder loves.  They do it because it is the morally right thing to do and because leaving people out costs money.  It’s moral and practical.

5 They tell the story of themselves and what is going on.

Needs

  • Focussed work on making things happen
  • Stopping doing things that dont work
  • Brave intelligent politicians who are good at collaborating
  • Doing for a reason:  Why?  Do it for you children

The angels hide in the details:

Story of Dundee in Scotland.

The formed the Dundee Partnership and started with frontline staff together who worked together, meetings projects, discucssions.  They built trust.

They discovered something unusual, that they were creating jobs in new areas in new sectors – software, animation, computer games.  They fanned that flame.  New degree programmes, research centres, IP policies etc… Promoted.

Dare to be Digital Competition to encourage games innovation.


October 20, 2010 | 5:10 AM Comments  0 comments

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Summary: Nigel Shadbolt on Open Data @nigel_shadbolt #beyond2010

Nigel Shadbolt is key to the future of open data in the uk.  Our notes…

Mentions cholera and data – John Sow discovering it was water born through mashing up info and maps.

Open data changes behaviour and mentions Govspark – which Podnosh worked on!

Mentions Lichfield, Windsor, Redditch – local authorities opening up data.

We have to do fundamental and dull work.  Open source and open licenses.

Find the open government license here.

Nigel slagging of train operators for wanting to control the timtable.  This is the kind of culture shit we need – people knwoing when the trains run is more important that making a few quid out of and app.

Mentions Asborometer.

Public data collected in pulbics name will be published

It will be timeley and quite fine grained

The data you hold may be dull and dready to you but of great interest of a few

It will be public and businesses driving new rights to data and extensions of Freedom of Information.

Worked hard on getting location data = boundaries etc.

Turns out bus stops are not where the database says they  are [open street map helps fix this ]

COINS means you begin to get a clamour for better information on whrre money is spent – some of that will come from Local Authorities. – mentions Windsor and Maidenhead.

Mentions Local Data Panel and Openlylocal. Data Guidance here.


October 20, 2010 | 5:10 AM Comments  0 comments

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